We are excited to announce a significant transformation at Exaware that highlights our company’s evolution and dedication to connectivity, disaggregation, and innovation in the network solutions industry.
Our refreshed branding and newly launched website embody our commitment to continuous movement forward and the excellence we demonstrate every day to our clients and partners. Every decision and action in the rebranding process was carefully thought through, with each element carrying deep meaning.
In this article, we’d like to uncover the concept and meaning behind our new branding and all the changes.
Exaware’s New Branding
Our Logo
It was important for us to have a logo that would communicate our core values instead of a generic symbol. Therefore, the ‘e & x’ in Exaware’s logo is represented by the combination of a link and arrow, symbolizing our core values. Connectivity and disaggregation are represented by the link, and a commitment to innovation and movement forward is represented by an arrow pointing forward.
Color Palette
Our new vibrant colors in the blue color theme reflect the combination of a dynamic and innovative spirit with the reliable and trusted identity of our company with over 16 years of experience.
Design Elements
Our branding now features modern, clean visuals that highlight our focus on future-forward technology and our mission to promote a new standard of networking excellence through cost-effective, disaggregated solutions that transcend industry standards, connecting the world with efficiency, reliability, and boundless potential.
Exaware’s New Website
We developed our new website with constant thought and care for our customers and their convenience. In our actions, we were guided by a user-centric approach.
Modern Aesthetic
Our new website represents a sleek, contemporary design that mirrors our brand's evolution and ambition.
Enhanced Experience
With a professional team, we carefully developed our UI and UX and made sure that our website offers a seamless and intuitive user experience, ensuring visitors can easily navigate through all the information.
Comprehensive Information
We included detailed insights into our cutting-edge network solutions, with clear specifications and benefits outlined for each solution and application.
Customer Support
We developed a dedicated customer support page providing direct contact with our expert support team. It is important for us that you remember you are never alone! We are here for you 24/7! Our team, with 16 years of expertise, will help you with any issue or inquiry you might have.
Resource Hub
An extensive collection of resources including datasheets, case studies, guides, and webinars, to support our clients and partners in making informed decisions.
With the help of a professional team, we succeeded in embodying our company’s identity, core values, and mission into a visual representation of Exaware. And we are very excited to finally be able to share it with you!
You are more than welcome to visit https://www.exaware.com/ to explore these exciting changes and we’d like to hear your feedback!
Looking forward to sharing with you many more meaningful milestones on our journey! 💙
Exaware Team
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